Best of The Wurst

Best of the Wurst is a food truck that offers authentic German brats. I set out to make the illustrative branding and truck design fun and family-friendly during the day, but could also appeal to the after-bar crowd At 2 o’clock in the morning.

I started with a logo, then hand-illustrated bratwurst characters getting into trouble in an endearing way. Placing brats all over the truck gives this restaurant on wheels a dynamic look that piques the interests of anyone who walks by.

Services: Illustrative Branding, Food Truck Design


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